The four stages of the physical preparation coaches career

In my fourth decade of professional involvement in the sport and fitness industry I have reached many conclusions. I acknowledge they are generalisations, however these hypothetical models help all of us understand human behaviour.

Based on both my own personal experience and my experience seeking to help, educate and guide others professionally, I have formed the following model.

Stage 1:  Blinkered and gullible
Years: 0-10 years into their career

The first phase I see occurring is when a newcomer to the entrant is simply in awe of the opportunity they have been given, which is nice to see. However this often comes with tunnel vision on what is needed for long-term success, and this phase is characterized by an exclusive and what I believe is an unbalanced prioritization of professional development. Sets and reps. How may grams of glutamine per quantity of liquid and what temperature should the liquid be. The longer it goes on the less productive it becomes.  However they are blinded to this and the typical mentor they choose is not helping them develop a more balanced approach.

In this phase the young or new coach is so easily impressed with the shiniest, loudest objects that they are not really ready to be students of what I call a balanced life and true success.  They are more likely to do what ‘everyone’ is doing than make wise choices as to what’s best for them.

Stage 2: At the crossroads
Years: 5-15 years into their careers

This is the period during which the newcomer is no longer a new comer, and has been involved long enough for the shine to come off their experience, and some home truths to settle in.  At this stage the physical preparation coach is at a critical point or crossroad in their career. They are aware of certain frustrations and limitations and now they are deciding – will they do anything about it?  This is a critical point in the career.
There is some discussion in the human potential industry that if significant changes are made here for the better prior to the age of 28 year, there is much hope for their future.

State 3: Embracing or denying change
Years: 10-20 years into their career

In this phase and path, coaches have chosen not to embrace change, and retreat to what is easiest – doing nothing. They accept that the way is has been is the way it has to be and close off all options to change. This is the path taken by the majority, whose desire to confirm is greater than their courage to create change. You can see human potential shrinking as the years pass.

In this phase and path, coaches have embraced change and are challenged by developing the new values and skills required to succeed in the direction they have chose to solve their frustration and fulfill their potential. This is the minority.

State 4: Living with or without the fruits
Years: 20-40 years into their career

For those that chose to deny the possibility of change, of learning new skills, of fulfilling the potential, the final stage of their working life is one of silent desperation. A life of ‘if only’ but often unspoken. This is the lot that most face or will face. That is human nature.

For those with the courage to make the changes, they spend this life phase enjoying the fruits of their willingness to take risks, to learn new skills, to change.

To complete the cycle of life you could say there is a fifth stage –

Stage 5: Retiring in comfort or destitute
Years: Last 10-30 years of life

Those greater majority who choose the safe, unchanging, what everyone else is doing path will live in a standard of poverty never expected or seen in modern history, due to the demographic changes and lack of social security funds available to support the aging population. It will not be pretty.

The minority who chose change and had the determination and courage to break the stereotype will live with a level of comfort not enjoyed by their less courageous peers.

Conclusion

There are a few points I want to stress here. Firstly the above categories are arbitrary and intended to provide a message.  Secondly I don’t believe you need to accept any stereotype. You determine your own path. Thirdly, it is never too late. I like the saying ‘It’s better late than never’. So don’t feel you have missed out, or ‘missed the boat’, so to speak. There is always opportunity.

Having said that, if you are not driven to change, then get comfortable where you are.  Its not about what you have, its about what you are willing to do to improve and change your circumstances.

The KSI Coaching program is aimed to give coaches a life where they have choice. Choice with where they live, why they work, where they work, who they work with.  It is a path that has been available for nearly twenty years. During this time we have been able to reach a number of conclusions, as we continually refine the path.

Firstly this is a path that typically takes a decade to master.   You may have heard the saying:

“It takes 10,000 hrs of practice to achieve mastery in a field”

--as popularized by Malcolm Gladwell.

Sounds daunting. Where does it begin? By taking action

"A journey of a thousand miles begins with a single step"

-- Chapter 64 of the Tao Te Ching ascribed to Laozi.

Footnote:

In June 2017 we are offering a special 21-day KSI Orientation program for those who are seriously considering starting that journey.  There are some pre-requisites. We ask that you send us an email at question@kingsports.net describing :

1.     How/where you fit into the four stages of the physical preparation coaches career;

2.     Why you believe there must be a better way.

3.     Why you believe KSI may be that better way

4.     What exposure to our teachings you have had to date (you will need to have made a step of studying our material other than what’s on the internet)
This is a free program however you will be expected to meet the above criteria and you will be expected to work and keep up with the 21 day program.  There will be one webinar weekly and other mid-week tasks competed in your own time. During this program you will get to look under the (motorcar) hood (to use an American car analogy) and we will get to look at you and determine how committed to change and suitable you are for the KSI Coaching Program.

To think or conform?

I received an email from a young man on the subject of stretching, a classic case of humans choosing conformity over thinking. The email went like this:

“Recently I purchased your Legacy book. The book is full of training gold, especially important information is about stretching. You should spread the truth about stretching. I can`t believe how everybody is wrong with this dynamic stretching B.S. Static stretching rules. I´m more flexible than ever, feel great, and it does transfer to dynamic motions.” [i] 

I was really impressed that this young man sought to gain a personal experience about stretching prior to reaching a conclusion. He thought for himself, in the face of dogma to the contrary, and reached a conclusion contrary to the dogmatic teaching. 

As for spreading the ‘truth’ about stretching, that’s what i have been doing for nearly 40 years now. The challenge is most people don’t want to think independently. The famous Dr. Albert Swcheitzer when asked in about 1952 reached the same conclusion.  Earl Nightingale tells this story in his 1956 audio ‘The Strangest Secret’. (A must listen to!)

Here is the transcript: 

“Some years ago, the late Nobel prize-winning Dr. Albert Schweitzer was asked by a reporter, “Doctor, what’s wrong with men today?” The great doctor was silent a moment, and then he said, “Men simply don’t think!” [ii]

Now as far as the truth or wrong, I tend to avoid these words where possible. To ignore the value of static stretching and replace it with dynamic stretching - or to leave your static stretching till after the workouts. These are mistakes.

However I understand how static stretching is promoted, and I understand most people are more committed to conformity than fulfilling their potential.

I have watched many of those who have achieved marketed position of influence in this industry promote their values on stretching. I know personally that the minority of these influencers who actually train don’t stretch, and never have.  To acknowledge they have missed the point in training as regards stretching is not going to happen in their lifetimes. And the influencers who don’t train have no chance of knowing personally the best alternatives or combinations.

As for conformity, I again refer to the best selling (in the true sense of the word, not in the way current industry marketers use it) for one of the best comments on conformity:

“Rollo May, the distinguished psychiatrist, wrote a wonderful book called Man’s Search for Himself, and in this book he says: “The opposite of courage in our society is not cowardice … it is conformity.” And there you have the reason for so many failures. Conformity and people acting like everyone else, without knowing why or where they are going.” [iii]

[Imagine if referencing and crediting were the norm in this industry? wouldn’t that be amazing! instead of this encouragement to lie, cheat, steal and plagiarize…]

Now concepts are promoted with great dogma, which is why I have historically encouraged people to challenge and ignore the dogma: 

“Not only are you taught with a degree of dogma in formal education, you are often taught not to think – rather to accept ‘this is the way’.  Certain informal education teaches you to think for yourself (as we do at KSI) or teaches you a different perspective to the one you were taught to dogmatically adopt in your formal education. Exposure to this can cause some initial unease.” [iv]

I don’t suggest knowing the truth, however I have reached conclusions and encourage others to do the same, even if they are contrary to the dominant paradigms:

“I don’t know about truth, but I can say that blind and dogmatic teaching of this by personal trainers and others has contributed to some serious misconceptions…” [v]

My strong recommend has been to:

“Resist the temptation in program design to conform to mainstream paradigms simply for the sake of conforming, no matter how dogmatically they are presented, or how much you may be ridiculed or ostracized for trusting your intuition over conformity.” [vi]

Not to be confused of course with a thinly paraphrased paragraph that followed a year later in an article at t-nation.com from another ‘author’….

“When designing training programs, resist the pressure to conform to any tradition or system of beliefs, no matter how dogmatically that tradition or those beliefs are presented, or how much you get "slammed" for not conforming.” [vii]

My message to the young man who wrote to me, and to you to, is have the courage to think for yourself! And if you need help, I wrote the book ‘Barbells & Bullshit’ to help you. If nothing it will shock you into realizing that your own conclusions will be far more accurate and ethical and better for your than the self-serving dogma dished up by many who seek to exert their influence for reasons other than a pure intention to serve you. You can get this book in hard copy or e-book.  If you email me at question@kingsports.net sharing your commitment to think for yourself, I would love to give you a free copy of the e-book.

So the choice is yours – to think or to conform. Just don’t expect the masses to be so brave!

---

[i] Personal communication, name available on request, 26 April 2017

[ii] http://www.nightingale.com/articles/the-strangest-secret/

[iii] http://www.nightingale.com/articles/the-strangest-secret/

[iv] King, I., 1999, So You Want to Become a Strength and Conditioning Coach

[v] King, I., 2001 (?), Q & A, T-mag.com, Issue #10

[vi] King, I., 2005, The Way of the Physical Preparation Coach, p. 17

[vii] xxxx 2006, xxxxx, T-mag.com, Feb

Time, Money & Happiness for the Physical Preparation Coach

I was sitting having dinner in North America in October last year with a large group of industry professionals, all accomplished in their own right. One of them was talking about the conference he had presented at during 2016 and I asked the question ‘What was one of the key things that stood out to you about the conferences or the trends evident?’ I didn’t expect the answer.

He said ‘The number of how to make more money presentations. At one of them there were 20 presentations, and 16 of them were about how coaches and trainers can make more money.’

This got my attention, as whilst I don’t believe in the blind following or need to conform to trends, I find value in studying trends to understand human behavior and direction of thinking.

There is no other way to say this - physical preparation as a profession is a relatively low income earning profession. Statistics suggest the average western world income is about $50,000, and the stats I have been exposed to suggest that the average physical preparation coach (all disciples) earns less than $50,000. (Remember this is not gross income, this is take home pay).

So it’s no surprise that the industry has gravitated towards solving this problem. I certainly did, back in the 1990s. More on this later.

So I became more focused on this trend towards the teachings of ‘how to make more money in this industry’. I came upon enough web sites to support the trend, and enough ‘trend spotters’ who were ‘fat loss guru’s’ in the early 2000’s and have now morphed into the dominant trend of financial and business educators for the physical preparation industry.

And I came upon an excellent article from a professional organization who seek to be one of the dominant go-to bodies for professional development. An organization with its fair share of peer-reviewed editorializing. I have concluded that this article is an fair reflection of the dominant thinking of the industry. That there is a need to earn more money, that there is a growing interest, and that the solutions suggested were indicative of the current solutions offered industry wide.

I might be a bit old-fashioned but there is nothing like a written article to provide clarity and confirmation about dominant thinking, as opposed to attempting to objectively assess the message in say internet marketing. So I am thankful for the author of this article for his efforts, and stress that any comments relating to this article should not be interpreted as being critical of the person or derogatory of their work. I am truly grateful for their efforts.

But at the same time I have serious concerns for the receiver of the message.

Back in the 1980s when I took on athletes as clients the majority of them had never done any physical preparation work before – they were for the most part clean skin and easy to shape in their values and beliefs about what they needed to do in training, as well as easy to shape physically.

Now most athletes have not only had prior training experience, the majority are broken physical and in some cases mentally by the time they are in the late teens. In the spaced of 3 decades I have gone from picking up ‘clean slates’ to doing damage control. I believe that the contemporary elite athlete (my market) would be better off if had they had kept out of the physical preparation training they have done during their teens and so on. Just like the 1980s and earlier athletes.

It can take years to salvage the bodies of these athletes. If they can be salvaged. The majority of talent identified athletes who have been in ‘high performance’ training squads from their early teens will be injured and out of the sport by around the age of 20 years.

So how does this relate to you?

The athletes I refer to have been trained by physical preparation coaches whose influence has included the post 2000s period, where unsubstantiated yet highly marketed training information and influences dominated the professional development landscape. I say this from a unique perspective. I watched too many key board warriors, who have never trained with any success, never trained anyone else with any success – in fact some downright failed to attract any client base of athletes at all (don’t believe me – I can show you emails….) – reinvent themselves with skillful internet marketing sprinkled with the license to create a perception of their ‘experience’ and ‘success’ that, well, was simply not true. And people bought it.

I have one such physical coach in a professional development course with me in the mid 2000s. I had them write a program for an athlete, and then analyzed the program. I could see the influences – it was after all the ‘most’ were doing at the time’ and I asked them – ‘Why did you write this?’ I followed this up with ‘Have you ever done these exercises?’ To which the answer was ‘No I haven’t’. Once the student coach acknowledged his source, I said ‘Guess what – the ‘author’ hasn’t done these exercise either!’.

The 2000s witnessed an explosion of made up crap, aimed to give a leg up to those seeking to become ‘experts’, for personal ego and financial gain. Some who bought into this said ‘Well what’s wrong this with?’ Let me say this – if you adopt and share methods that are a product of a desperate yet creative individual lacking in integrity, how do you have to add value to the life’s of others in a meaningful and substantial way? Your influence failed to and therefore turned to bogus and oft-times plagiarized content through they usual e-book delivery method etc.

If you need any further help understand why selling things that lack value or have less value than claimed, study the sub-prime driven financial crisis in the US between 2006 and 2010. The world was left with absolute clarity that selling fraudulent overvalued mortgaged backed security that really didn’t have the claimed value will result in collapse.

From what I have seen the ‘financial education being taught currently in the sport and fitness industry has the same absence of value and integrity that the post 2000 internet-guru based information has. And the risk shifts from damaging your body, to wasting time and effort seeking ‘financial freedom’. It’s one thing to arrive in your golden ages physically broken. Its and additional burden to reach the end of your working life to realize you have been led down the garden path.

So what are the alternatives? Let me share with you a time-tested perspective, from a person who reputation has been established on under-promising and over-delivering, straight shooting, to hell with marketing, no bullshit, tell it as it is.

In the early 1990s I realized the limitations as outlined in the article I refer to (reference below). I became a student of money, time and business. Nearly a decade later, in the late 1990s, I wrote a book on the subject (Paycheck to Passive – Going from working for a living to having a life) and began teaching anyone who would listen about money. This has helped a lot of people financially. I won’t make the claim as one of our Internet gurus has – (“…we’ve been helping millions of men and women.…”). Suffice to say there are people who have publicly credited us for moving their financial education forward substantially. What I am saying is its real.

I also provided some excellent business development guidance in my book ‘So you want to become a physical preparation coach?’ (2000), again which served a lot of industry personal.

From 2000 we set out to mentor our coaches and other business partners in financial education. We did so quietly and personally, as opposed to loudly and mass-produced.

However now that financial education for physical preparation coaches in now a trend subject, with our strength experts one day, fat-loss gurus the next, and business and financial educators the next – the message stands to be lost amongst the bogus claims of rags to riches, multiple 7-figure income business etc.

Now I know there will be some who say ‘So what Ian, any information being shared is good; leave them alone’, as was the typical response to previous alerts to the bogus ‘bibles’ of training. My message is not for you.

My message is for those who firstly realize there is a problem surrounding money in their working lives, seek a solution AND have the intuitive realization that the market is full of land-mines full of bogus ‘experts’.

Now let me clarify – the article I referred to above contained excellent, fundamental concepts. I was actually impressed and happy to see these concepts being taught, such as the limitation of selling your time for money. My concerns go beyond the accuracy of the fundamental.

In relation to anyone teaching financial freedom to our industry, my questions include:

1. What level of mastery in financial freedom does the ‘teacher’ have?
2. What reproducible by others business success do they have?
3. What is the true long-term upside of the strategies they are teaching?

Lets touch upon these three briefly.

1. What level of mastery in financial freedom does the ‘teacher’ have?

For example, how long could this person walk away from their business and not experience much of a downturn of income? Do they typically spend a few months a year on holiday, travelling and enjoying their ‘financial freedom?’

2. What reproducible by others business success do they have?

Who are some of the ‘millions’ of people they have helped transform their life financially – what is the answer to these same questions to their students?

3. What is the true long-term upside of the strategies they are teaching?

Do the strategies they recommend really result in ‘financial freedom’? How many people have you met in your lives that have achieved financial freedom from these strategies? E.g. selling e-books and other information on the internet?

Lets ask this simple additional question – how many first generation, self-made multi-millionaires from physical preparation have you met in your life? (not the internet perception – the reality)

Now I appreciate that at different stages of your career you have varying levels of interest in this subject. In my ‘Money and the Physical Preparation Coach Course’ (2016) I dedicated a unit to identify and discussing the concept of ‘stages of career’, sharing the following ‘stages’:

Phase 1: Blinkered and gullible - Years: 0-10 years into their career
Phase 2: At the crossroads - Years: 5-15 years into their careers
Phase 3: Embracing or denying change - Years: 10-20 years into their career
Phase 4: Living with or without the fruits - Years: 20-40 years into their career
Phase 5: Retiring in comfort or destitution - Years: Last 10-30 years of life

I go into more detail about these phases in that course. None-the-less, I imagine that only those in Phase 2 are still reading, and have concerns on this subject.

However, rather than assume this, I have some questions for you:

1. Firstly, do you believe there is a problem, at least in your life, as it relates to your financial future?

2. How many years have you been in the industry?

3. What are the frustrations or challenges you experience?

No I know it’s tough (especially for us males and our alpha sisters), to acknowledge we have a ‘problem’. Let me share a key paragraph outlining some key ‘problems’ as identified by the article I referred to earlier (1):

“The life of a personal trainer can be great, but trading time for money inherently limits income possibilities with only 24 hours in any given day. Furthermore, only so many of those hours are even available to work with clients. In an effort to make more money in that limited time, personal trainers are often forced to sacrifice personal priorities, service quality, and relationships. This can sometimes lead to frustration, burnout, and ultimately, career changes. 
The average personal training income in the United States is thought to be between $35,000 – $45,000 per year… These numbers seem great for passionate personal trainers starting out, but what about years down the road? Those who want to support a family, retire at a decent age, or create freedom in their career must take steps to rise above these industry averages.” (1)

Does that help? Great, here’s what can happen. Participate in this ‘survey’ and see where it can lead. Send your responses to info@kingsports.net with ‘Ian, here is my MTH&TPPC survey response’.

References

(1) Drake, J., and NSCA Personal Training Quarterly, 2016, The training trap – building financial freedom in an appointment-based career, NSCA December Issue Member News

To be a student - or not

A physical preparation coach enrolled in a financial education course with my company. Initially his quiz responses were typical – acknowledging that he was in a financial position that he was not happy with and felt a strong need to change. But within a unit or two his responses began changing, showing more agitation and anger. After Unit 4 he quit, and demanded a refund.

Here is an exchange with lessons for all.

Subject: Course Refund

Hello, I purchased your course on "money". I'd like a refund of that purchase. I do not think you should be giving any financial advice based on the content that I've just seen. This is just the start of my issues with this so-called course. Any means at your disposal to issue a refund is highly appreciated. If you have any questions please call me. Thanks you,
--xxxx

Now I didn’t really need this email – after reading the course quiz submissions, the refund was inevitable!

Xxxx - Ian King here. I just called as you asked but only got your voice mail After my team shared your quiz responses including

* this course fucking sucks dude you are a fraud
* This is terrible – maybe you should sell your services to wall st mr king
* The world’s best economists can’t predict with relative accuracy as to what may happen in the future so how can you

I would have refunded your money irrespective of your request below, for many reasons. We have strong desire to help anyone, such as yourself who is less than excited about doing business with us, move on to service providers more suited to their needs.

We were excited to give you your money back, so you should see that refund come through. I trust you find service providers more suited to your needs to achieve your financial goals, or any other aspect of your professional development. Thanks.
--Ian King

Now you would expect a subsequent response, but you never know, and you never know what shape it will take, and here it is:

Hi Mr. King, I just finished playing basketball, so I missed your call.

Firstly, I'd like to apologize for the vulgar feedback. As a coach in this industry I appreciate and respect your longevity and wisdom as it pertains to physical preparation. So with all due respect, I regret and I apologize for my reaction.

That said, I do stand by my assessment of the course. Here is my attempt at constructive feedback.

• The delivery of the course is laborious - I believe it's a 6 step process to read your pdf and take unit test. Way too many steps. Also, some of the links don't work.
• The content, well, is haphazardly pieced together and the message is one of gloom and scare, and just not very good. In a course like this I think it better to discuss the following strategies: Elements of a Business Plan. How to raise money and the elements of equity and valuation (selling a business, multiplier and ebita. Taxation strategies. I can go on.... I thought I was going to get this from the course or at least a little more insight from this angle given your industry success.
• I also believe mindset is highly individual phenomenon. I think it's dangerous to talk about this unless you know an individual on a personal level. Remember, we are all snowflakes...generalizations just don't work. Thank you for your professional response to my very unprofessional reaction. Best,
--xxxxx

This showed enough humility to warrant reaching out and teaching I shared the following:

xxxx – thanks for your email. I have been around long enough to know that everyone deserves a chance to be emotional in their response in the heat of things, then typically calm down afterwards. Been toe to toe with some of the biggest egos in the sporting world so seen it all, so I understand where you were coming from and you have shown a lot more positive character traits in your subsequent email than your initial responses! That didn’t do you any favors but you are big enough to realize that in hindsight so good on you.

I’m also used to pushing peoples buttons in the industry. As a leader in training concepts, I almost always get abused when I released my ’new’ theories. (not new for me because I put things through a 10 year minimum testing period before I put publish them). What I have learnt from watching reactions is those that kid and thrash the most are those who are not doing what my ’new’ training method suggests, and to save face in front of their peers and clients they typically make the most vicious attacks. Then are those who take it one step further and start teaching my methods as if they originally innovated them, hoping no-one hears about their unprofessional initial responses.

So this is the price I know I pay as a person whose life works has changed the way the world trains, even though many in the world don’t know the origins due to the phenomena described above. So I have had a lot of practice being the target of vindictiveness!

One lesson I learnt from one of my may influences was a lesson from one of the worlds best platform speakers from the end of the 20th Century and a man whose cassette (yes, cassette) sales still hold the world record - Mr Denis Waitley. Denis transitioned from being a warrior (fighter jet pilot) to being a teacher of personal development, and he says “Anger is threatened values’. From this clarity I understand that when someone’s values are threatened they get angry.

When I taught that functional strength is more appropriately developed through a sequence of bodyweight unilateral to loaded bilateral movements, I felt the anger of those who were not doing this, and whose value set were the most threatened. When I taught that speed of movement in strength training can be measured, communicated using a digit timing system, and varied, I felt the anger of those who were not doing this, and whose value set were most threatened. When I taught that static stretching should precede lifting, and that control drills should precede lifting and that abdominal exercises should be done by most people most of the time as the first exercise, I felt the anger of those who were not doing this, and whose value set were the most threatened. When I taught that balance is needed in strength training and one could use my Lines of Movement concept (horizontal push and pull, hip and quad dominant), I felt the anger of those who were not doing this, and whose value set were the most threatened.

To be clear, I teach holistically and have done from the early days (that alone will be a trend in itself one day in this industry!) and therefore I also teach on the subjects of personal development, business development, financial development and spiritual development, in addition to sets and reps.

Now there are two things that could cause an industry professional to push back on me as you did. Firstly, the heresy of daring to teach ‘outside my little box’. I get the same from sports coaches when I teach technical and tactical development – I feel the anger of the coaches who were not doing the strategies I taught, and whose value set were the most threatened. Secondly the fact that I raise points that are downright confronting to individuals and the stark reality causes a defensive reaction.

I will never forget this happening in a seminar in Boston in the late 1990s. There was one particular strength coach who started out calmly in the audience, but as I unrolled my ’new’ training concepts to the audience, the steam rose in his head! I knew he was not doing any of the things I taught, and his protégés and all whom he had positioned to see him as the local ‘guru’ were in the room. It was not going to end well! He couldn’t wait to the of the day to change his ways so he did what most do when fear creates the desire to attack. He gathered his followers at the mid-morning break, convinced them the content was terrible, the delivery was terrible, and the only possible salvation was for them all to leave right then and there. They did, but to this day I am sure he knows that the only salvation was of his ego. I could have overlooked this act, as I did with yours, but his subsequent act of creating a publishing and seminar stream based on the very work he walked out on, without a single measure of the source, placed him as a lessor man than you.

You see you ‘fessed up and apologized. He just kept acting without integrity. Now where is the lesson in this? I share this with you for a number of reasons, including with the intent to help you understand that the most successfully self-promoted gurus in this industry are not the role models that I would endorse, yet they succeed in way-laying well meaning industry professionals looking for direction. As a result too many in this industry are never empowered to fulfill their own potential.

I genuinely feel for the majority misguided individual in this industry, whose role models leave them with an impossible to resolve scarcity mentality affecting all aspects of the live and family. Money is one example of this. The ego, as a colleague of mine by the name of Michael Callejas likes to say (see, it’s not difficult to give credit!) - is not your amigo!

Before I do allow me to comment on your statement:

That said, I do stand by my assessment of the course.

You have found rational reasons to support an emotional decision. That’s okay, but you don’t have to. You can let go of being right and move forward. I don’t mind too much about right and wrong. There’s a great saying – you can be right or rich. So you won’t see too much (hopefully none!) dogma in the following because I happy for anyone to be right, because my focus is elsewhere!

Now if you are still reading, I will also take time to respond to your effort of providing feedback.

1. The delivery of the course is laborious. Yes, that is right. And for the most part, that is my intention. You, had you read deeper into the course, would have learnt about my concerns about the information collecting nature of this industry. When I first released the Level 1 KSI Course as it now is, I was shattered that my life work was for the most part going to form a badge of honor – on the library shelf! I could see that most were just printing off the units and not bothering to read it. I made a decision that even if it costs me money – and it does, because as you have done, the current crop of industry professional want to be wowed with bullshit, and given a whole heap of ‘information’. I refuse to be part of that, to endorse this.

So I make you work for it. If you are not committed enough to take a few steps, you don’t deserve to get the next unit. This provides a pre-qualification filter to sort out who deserves my information, who will use it in the manner intended I.e. Apply it in a practical real world sense, where the real learning is taking place; and who is going to treat it as if most sellers do – whose primary intent is to wow you will flashy made up shit and make it as easy as possible for you to be motivated to give them your money.

So the laborious part is not going to change, although we are always looking at ways of smoothing the action steps, so this will get better with time.

Now another reason I don’t like to just ‘give’ the information but rather pre-qualify the user, is to weed out those who have the post 2000 value promoted by a certain little group who self-servingly promote its okay to lie, cheat and steal - who have no hesitation in changing the copyright symbol to their own and change the front cover! Now of course I would never be so gross as to use those words, but you get the message!

2. The links don’t work: Now let’s talk about the links not working. They actually work - they just don’t work on all computers all the time. Clearing the cache helps, but I take responsibility for this as much as I can, and we are looking to refine this over time.

3. The content, well, is haphazardly pieced together: Maybe it is, maybe it isn’t. But I can’t say yet whether the sequence or content will change – I would rather allow time in the hands of the readers who complete the course to help guide this.

I’ve only been a student of this subject with intensity for about 25 years so I am a bit green, and I will get better. I published my first book on financial education in 1999, but that might have been haphazard in your eyes also, and again I would say – maybe it is and maybe it isn’t.

4. The message is one of gloom and scare: I appreciate this concern and from memory I not only apologized for this perception but stressed that (you might have quit the course before you got to this) that it’s bad news for those who refuse to change, take action; and good news for those that are willing to face up to it, learn new habits of the mind and habits of the body. The money is not leaving the market – its just changing hands.

But yes, I can see why the majority would think what I focused on was doom and gloom. I maintain that what I have done is my best to forewarn and prepare my industry colleagues for a changing world, irrespective of whether we experience a major economic downturn during 2016 or 2017.

Perhaps you and I do not share the same views on the world – I see a world where there are too many people living one economic mishap away from economic ruin. I see a world where to many have no assets, no savings and no hope of supporting themselves in retirement. I see a world where too many children’s parents compromise on the health and time spend with them due to their economic circumstances. I think that gloomy. What I seek to do is to give people education as a lifeline to get out of these circumstances. Of course not everyone wants it. Some find id offensive, or not good enough in delivery, or haphazard or any other reason to stop the train of possible change and stay where they are.

5. You have better ideas on appropriate content: I read what you said were better ideas and content. Now let me do this as gently and as humbly as I can ‘Dude (now I don’t normally talk like that but I am using your words!) - are you the teacher or the student?!’

One of the greatest challenges in learning is being willing to empty your cup, be the student, put on the white belt.

“The greatest enemy of knowledge is not ignorance, it is the illusion of knowledge.”
—Stephen Hawking

Let’s be really brutally honest and with no disrespect, but calling a spade a spade because life’s really do depend on this – are you really in a position, based on your financial position, to be the teacher? Now I don’t make that decision. You do. It would appear you have already done so, as you fired me as your teacher.

In summary to this point, and with as much care and respect as I can muster, I am going to pass on your pointers on content. There’s a bigger lesson for you in this, but lessons are taken by students, not determined by teachers.

5. What you thought you were going to get from this course: I get this. From my double major in sociology I understand that the conditions for a revolt are set when the expectations and reality don’t meet. Having said that let me get out of theory mode and into real world talk. I don’t give you want you want, I give you what you need. If you knew, really knew what you needed, you would not be where you are today. So get over this discrepancy between what you expected and what I gave you, or stay where you are.

In the early 1990s I was just like you in this regard. I sat in a multiple thousand-dollar seminar (not a $47 one like you spat the dummy about) and expected to get days of sales and marketing. So when it was obvious that I wasn’t going to get that, rather days of personal development, I had to make a decision. Spit the dummy, demand a refund, and go home bitching and whining about the rip-off fraud that guy was. Or to say to myself – okay Ian, you tried it your way and it didn’t work. So maybe you will be better off shutting up, emptying your cup and being a student. And that, ‘dude’, was one of the great turning points in my life. So I know where you are coming from. I just can’t be on your cheer squad.

6. It’s dangerous to talk about mindset in general terms as its dangerous: Now xxxx, I think you may be scraping the barrel now but I’ll honor it as I have done the above.

Firstly, is it better to individual rather than to provide group training? Of course it is. But no-one does it. We are in an industry where more people sell group training than individualized programs!

Now on the subject of individualization. Its strange getting a lecture on this because I have been one of the strongest advocates on this subject over the last few decades. In fact one of my greatest criticisms of the industry is that the competence to individualize training is so low, it would barely move the arrow on a meter!

I’ve written often about how much angst I experience providing a generic program for what was called T-mag back in 1999. Anyone who was around then would recall the ‘Limping Program’ you know, the one where I recommended unique bodyweight exercises be integrated into conventional strength programs, and everyone thought I was a lunatic – until it became apparently popular and let to many books on the subject written by the leader of the Boston seminar walkout.

Now I went through the same pain writing programs for my four book sequel Get Buffed! As well as the Book of Muscle. Now in hindsight, did I do the wrong thing? Did I ‘damage’ anyone? Or did I help more people than hinder by this act of generalization?

xxxx you know the answer. And you probably know you are using the time-tested technique of false fear attached to an at may stop people doing stuff….Like when I was a kid and they said if you go swimming you will get a cramp and drown…but I didn’t…and then when I was a teenager they said if you do ’that’ you will go blind….and I still can see….and then in the 1990s they said if you massage someone without having a certain costly certification you will damage peoples nerves…but I didn’t….and then post 2000 the world was told that if they statically stretched they would injure and when that scare mongering wore out it was switched to ‘if you static stretch’ you will go weak…

I guess you can see what I really think about your last point!

Now for a belated conclusion. As a student, I have learnt I can shoot the messenger, or I can study the message. The more you do of one, the less you do of the other.

Yes, I responded with more than you expected, but I confess is as much for anyone who will read this as it is for you, and I don’t determine who becomes the student. I can give student tips, like leave your ego at the door, put on white belt, empty your cup, don’t preach to the teacher until you have solid evidence that you can do better….and so on. But I don’t determine who starts the journey of the student, nor do I pick who stays the path and who quits. You know what I am saying first hand!

Ian King Want to do this course? http://bit.ly/moneyandtheppcoach-prequalify

Can you give it to me for a discounted price?

Can I have a discount? Vs. I wish to pay full price

I received a request recently from a customer – ‘Can I have a discount?’ Why? 'Because I’m really short of cash this month.'

I’ve dealt with this more than a few times however on this occasion I wanted to share the lesson with more than just the asker.

There was a time when I would have say ‘Sure’ as I felt for the story of challenge combined with want, now.

Or perhaps influenced by the fear of a loss of a sale.

However over the last few decades I have been exposed to a number of mentors who have taught me that I actually do not serve the person by giving them the impression that to have more they don’t need to change.

Here’s one of those influences, Jim Rohn:

“I wish to pay full price for every value…For what it will make of me….If I wish to have more, I must become more….Don’t wish it was easier, wish you were better.”--Jim Rohn

Another reason Jim taught was the value in paying fair price or earning something rather than being gifted something:

"The major value in life is not what you get. The major value in life is what you become. That is why I wish to pay fair price for every value. If I have to pay for it or earn it, that makes something of me. If I get it for free, that makes nothing of me."--Jim Rohn

So now I say, as much as it hurts me on earlier values, I am not serving you by giving you a discount for no other reason than you asked for one based on how tough life is for you financially.

I know many teachers who share this value, based first on what they do, and secondly then what they teach. In fact I heard one just a few days ago say the same thing, and another person influenced by Jim Rohn amongst others.

bit.ly/Iwishtopayfullprice

Perhaps the lesson will be received. Perhaps not. And in case you were interested, the full price of the item was 44 dollars….We collectively expended more time in writing emails than the value of any discount could have been…

When I hear something ask for a reduced price simply because they perceive something to be out of their reach, I conclude they have not been exposed to these lessons, so I choose to pass on the wisdom of Jim Rohn and others.

In conclusion, another Jim Rohn wisdom:

"I used to say, "Things cost too much." Then my teacher straightened me out on that by saying, "The problem isn't that things cost too much. The problem is that you can't afford it." That's when I finally understood that the problem wasn't "it" – the problem was "me."-- Jim Rohn

I’ve learnt a few keys to failure!

One of the benefits of talking to people about taking action and potentially experiencing change in life is that you get to learn about how the average person thinks.

Napoleon Hill wrote a famous book called ‘Think and Grow Rich – The Keys to Success’ on the basis of his chats with highly successful people. I believe my chats are leading me to form the content for a manuscript of a similar kind – just the opposite ‘The Keys to Failing!’

So in the lead up to Season 3 of the KSI Leveraged Challenge I have been doing my best to give away $1,000, free training, mentoring with myself - in a program that can and has changed peoples lives.

At the same time every week this year I watch a certain man’s business outperform and out earn mine – despite him passing away over a decade ago. And his wife and children are the beneficiaries of this. Now we will catch up and exceed his business success, and whilst I do feel a bit embarrassed that at least 2 of my former colleagues have passed and still out-perform me from the grave, here I am talking to people who may never take the action to have this potential reward! I can assure you they will not be generating income for their family post their working life, or post their life. They are committed to failing.

I heard a phenomenal quote recently as I studied some seminar footage, where the speakers minimum requirement was they had to be 7 figure income earners per year. Not turnover, personal income. That’s right, a million or more per year or you can’t speak. And yes, it was not a physical preparation seminar….

And one of the speakers said words to the effect:

The average person…

….works out how (or if they think) they can do it..
….says yes…
…and then tells people.

The above-average person….

…says yes…
….tells the world...
…and then works out how to do it.

And the challenge with that is the ordinary person doesn’t know how to solve their challenges, other than using the solutions that got them to their current challenges. So they don’t know how to do it and will never figure it out because the answers only come after you start! So they are right – they can’t take action or change!

So if you are looking for reasons not to take action and not to change, and are committed to being as you are and hoping things don’t change around you too much, you can use this!

So, in case this turns into a series, here’s one of the ‘Keys to Failure’! Say:

‘I can’t do it until I have worked out how to do it!’

We don’t care, just leave us alone to talk about sets and reps

I've really gone out on a limb in the last 6 months to warn as many who will listen and give them a chance to prepare, to take new directions in life. I’ve taken a real risk because I’ve seen how many people opt out when I dare to write about money. It would be a lot easier to write about popular shallow things, such as how to buff your biceps in 3 days using an little know secret that you can only learn by signing up for my next course…or something as benign and deceitful as that which is typical of what’s offered in our typical industry marketing.

It's amazing how so many in physical preparations shut down, opt out, walk away. They don't want to talk about anything than sets and reps. It will be interesting how that plays out in their 'golden years'.

How that will support them when they are grey hairs....how that will put their kids through education…fund their medical costs…support their parents as well as their kids….put food on the table….

I guess they want things to stay the same, keep getting the average PT income of 20--40k/year....and that was before the potential downturn…and that income will look like a fortune compared to the income they will receive in the later decades of their life.

However things are not going to stay the same, and I believe you have two choices in change. You can choose change and it hurts. Or you can have change forced on you and that will hurts a lot more. And I believe that type of pain is on the horizon for many. Well actually, the majority - based on what I see of so many turning their back on this information, concluding that they don’t need it.

I’ve been studying specifically the risks of 2016 for the last decade and a half, and few were talking about it back then. Now it’s become a mainstream discussion with

When a Harvard professor is writing for the Washington Post singing from the same song sheet as those who have been calling the risks of 2016 for over a decade, you know the evidence is mounting. The author is Lawrence Summers is a professor at and past president of Harvard University. He was treasury secretary from 1999 to 2001 and an economic adviser to President Obama from 2009 through 2010.

There were a few paragraphs that really stood out to me. Firstly the way so many in physical preparation appear to be putting their head in their sand. They are low incomes now, with little upside even in a ‘normal’ economy. In a downturn they will be screwed. But they want to keep doing what they are doing.

As always when things go badly, there is a great debate between those who believe in staying the course and those who urge a serious correction. I am convinced of the urgent need for substantial changes in the world’s economic strategy.

I guess I shouldn’t be too surprised, as the role model of success appears at least the fitness industry to be more about the perception of greatness defined by likes and friends, and very little about competence or quality of life.

I’ve been studying the impending financial period and solutions for it for a long time now. And when I see what I see regarding people not wanting to do things differently, not willing to learn new values and skills, I really relate to this statement by the authors:

As always when things go badly, there is a great debate between those who believe in staying the course and those who urge a serious correction. I am convinced of the urgent need for substantial changes in the world’s economic strategy.

So what does this mean to the physical preparation coach? Insert the words ‘;hsyical preparation coach’ for ‘world’s policymakers’ in the below statement, as you truly are your own policy maker:

What does all this mean for the world’s policymakers gathering in Lima? This is no time for complacency. The idea that slow growth is only a temporary consequence of the 2008 financial crisis is absurd. The latest data suggest growth is slowing in the United States, and it is already slow in Europe and Japan. A global economy near stall speed is one where the primary danger is recession.

I will repeat – this is no time for complacency. Reminds me a lot of the stories from the Titanic – when people suggested it was time to leave, most might have thought ‘It can’t be, this ship can’t sink!’. I suggest that is exactly what we are seeing now….

Who are you going to be? The ones in the water drowning or the ones in the life boats?

Read the full article at http://bit.ly/Theglobaleconomyisinseriousdanger

What’s all this economy stuff got to do with me as a physical preparation coach?

This is a question that many will be asking. At least those who have not already opted out because their minds apparently can only accommodate things about how to get ripped or similar…

Let me explain why I believe this economy stuff is relevant to you. In years to come you can look back with the strength of hindsight and judge how relevant this is…

Here’s a brief economic lesson to give you an insight into why many believe challenges in the US economy will affect the world economy, and how they might affect your economy.

The US is the greatest consumer country in the world; some suggest accounting for around 50% of the world’s consumption. When the US contracts, demands for goods drop. Most goods are now produced in China and other parts of Asia. So whilst the Asians economies are stronger than the Europe and Americas, they stand to contract on reduced demand for goods.

The countries that make their money be exporting raw minerals to the production countries will have less demand for their resources, and in turn they will contract. Australia is a great example of this, where Australia’s economy is closely tied to the demand from China for its resources.

So the challenges faced by the US, with its 17 trillion dollar (and that’s just the Govt debt – some suggest the combined real debt is in excess of 40 trillion) debt and growing – are a potential trigger for serious economic downturns in all countries.

Now what’ that got to do with you as a physical preparation coach you ask?

If you have clients, and their incomes are threatened, you will suffer a reduction in demand for your services. Your income stands to drop. The only buffer will be having really, really wealthy clients, and even during the 2006-2010 period, many learnt that your high net worth clients weren’t so financially stable as you thought.

If you have a lease on a facility, and your suffer reduced income, you are going to face an additional challenge in being able to pay the lease payments owned on your facility.

If you are relying on your assets to secure your loans, and your assets take a serious tumble in value, you will be under scrutiny from your lenders.

That’s what I think it has to do with you as a physical preparation coach!

If that concerns you, and if you have not already done so, click here to learn more: http://bit.ly/gettingreadyfor2016

We can all look back in the years to come and ask - was I on track? Did i do enough?

Ian King

PS. We've had an offer on the table for nearly 3 wks now where we have offered to rebate 10% of start up costs for new business in a particular offer. Offer ends 11 Sep 2015...

This is not a dress rehearsal

...(and it's definitely not 'scare tactics')

Someone suggested in a response to a recent FB page that I was engaging in ‘scare tactics’. That post was not about scare tactics. I have no reason to use 'tactics'. I am simply reaching out and giving you an opportunity to manage life moving forwards in a period that you may not be ready for, with strategies that I have been developing for the last fifteen years.

Let me explain

Growing up in a household where the dominant economic belief was that ‘the sky was falling’, that the stock market would crash at any movement. As I learnt more about history I understood why. My grandfather was a young father with little children when the 1930s Great Depression hit. That would have left scars.

But only scars for one generation or an 80-year cycle. In the same way as a Great World War – it’s when those who remember them pass, and those who do not remember them shape up for another one, that history repeats itself And I suggest history – the 1930s – is about to repeat itself.

I spend most of my life going contrary to the negative outlook on the economy of my upbringing. And this bullish approach served me well, giving a degree of financial success.

However later in life I began to wonder what it took to indicate a Depression, because I had been very aggressive in my investing, and I realized that if I took this highly leveraged approach into a major downturn or Depression I would be smashed. And after spending my early years listening to stories about economic depressions, I had no excuse for totally ignoring the lessons of my upbringing.

I had become a student of money and business in the early 1990s when I had the hard realization that I had nothing to show for my financial position other than the warm feeling of being successful and highly paid in my profession.

However in the early 2000s, in particular post the September 11 2001 Twin Towers events, I asked different questions – what would it take to create a financial depression and what were the signs?

From the research into the subject of economic depressions, in 2003 I began teaching my inner circle about the 2007/2008 dates for a economic downturn. This information saved me financially, and also served my coaches. My colleagues and acquaintances who didn’t want to heed my advice paid the price during what was called the ‘Global Financial Crisis’ (GFC).

My study in the early 2000s let me to the belief that a larger economic shock was going to hit the world in about 2016.

And that’s were we are today. On the brink of 2016. With the definite signs of a meltdown showing, we may be months, and if not just years away, from experiencing massive financial changes in our lives, in our cultures, and in a way that could significantly affect our daily life.

I don’t need to be right, but if I am on track, and you ignored this heads up because you thought it was ‘scare tactics’, I look forward to swapping notes in about 5 years time. Maybe some of you do need to be scared now!

I have been reaching out more this year to those outside my inner circle. Has it been effective? Not really, most think I am crazy. That’s okay. In retrospect they can review their initial conclusions, and I will look back as say I did what I could to give a warning.

Even those who have shown interest in this more recent reaching out have shown inadequate responses and actions. All I can say is - this is not a dress rehearsal. This is the real deal. It may just be the warm up, but this is the real deal, it is going to happen. How serious it will be, we don’ t know. How much it will affect you we don’t know. But what we do know is that I have reached out, and the ‘ball is in your court’.

If the ship goes down what will be your fate?

I’ve been a student of the economy, business, finance and success since the early 1999s. By that time I realized I had ‘cracked’ the code on training, yet at the same time realized I was a white belt in the financial stakes. So I set to work, as I do, studying widely and seriously. As with my training innovations, I didn’t write about my study and experiments for a decade, when I wrote my first financial education book ‘Paycheck to Passive’, and began teaching about money in our holistic physical preparation coach education through KSI U circa 1999.

Yes, I know. Physical prep coaches should not be talking about finances, have no right doing so, and most of you are not interested. Which is why most of you will become losers at the money game. And if the predictions I have been exposed to about events in the next few years are anywhere near accurate, those who lose at the money are facing a small upper-cut – rather a left / right combination and a hook and an uppercut.

I don’t speak too often or openly about money and business outside of our inner circles KSI Coaching group, however I chose to go out on a lim b recently in a general blog here:

http://bit.ly/beyondsetsandreps

With this in mind I found the following article very interesting:

http://bit.ly/DonaldTrumpEconomicPredictions

My favorite line in the article:

“But Wiedemer’s outlook for the U.S. economy today makes Trump’s observations seem almost optimistic.”

Yes see we’ve being studying and improving and helping others in physical preparation improve, prepare and thrive in the holistic areas such as money, business and financial education now for about a decade and a half. We are unique in what we teach – we actually teach from personal experience. And we are very concerned that most of you are going to sink if the ship goes down because you may not be taking the warnings seriously.

Now hopefully the prediction and wrong and you can continue doing and thinking exactly what you are doing right now and survive. However, if the predictions are on track, all we can say is we did our best to reach out and inform you….its up to you.

If you have a concern about your future and you want to chat we are willing to reach out and help. We can make this offer because we know we are not going to over-run. Most of you are still lving with the habits in the mind and body of an economy that left the station years ago. Email us at question@kingsports.net.

I never get lost – I’m always being told what I should and shouldn’t do….

I’ve a personal joke about never getting lost because in everything I do or go there is always someone keen to tell me what I can or should do or not do!

Here are some of the things I have been told I can and can’t do, or what I am. That I chose to ignore and instead make my own decision about what I should do or be, just as I encourage everyone to do.

You can’t coach!

It was about 1981 and I was doing a sport specific coach accreditation course. I got a ‘C’ for my practical coaching assessment, and it was pretty clear the coach teaching the course believed I could not coach. That coach went on to be the national coaching director amongst other roles. Right or wrong, I keep going, and there are thousands of athletes who would score me a bit higher than a ‘C’ from their personal experiences!

You can’t teach!

I was doing my final year of practical PE teaching and the superving teacher left me no doubt as to his assessment – I could not teach. Right or wrong, I keep going, and there are thousands of athletes and hundreds of thousands in training around the world who have benefitted from and enjoyed my teachings.

You don’t know what you are doing in training!

I was the first Australian to make a living out of training athletes, and yet many who came later were common in their claims that I didn’t know what I was doing. Apparently I had no idea on how to train athletes. Knowing what I now knew about the intentions of these ‘coaches’, I get why Right or wrong, I keep going, and there are thousands of athletes who whose sporting goals were met or exceeded, and hundreds of thousands if not millions whose training has been positively impacted by my training conclusions.

You can’t write!

After I published my first book on bodybuilding (Get Buffed! 1999) I received an email from an established industry writer with professional training in journalism. He went paragraph after paragraph about how bad my writing was. I got the sense he wanted me to stop writing, and knowing his influences, I get why. Right or wrong, I keep going, and there are hundreds of thousands of people around the world if not millions whose training has been positively impacted by my writings.

You can’t present and your concepts are crap!

During a seminar in Boston around 2000 I noted a mass walk out of attendees, let by a local coach who I had never head of before, despite travelling throughout and studying all prominent S&C coaches in North American for the prior decade. Later that day he sent a scathing email to my host telling them my content was really bad, and my delivery was really bad, and threatening what would happen to my host if they dared bring me back. Knowing what I now know about the intentions of this ‘coach’, I get why. Right or wrong, I keep presenting, every year there are thousands around the world who seem to really enjoy and benefit from my presentations!

You are an arse-hole and nobody likes you!

During a presenters dinner at a national level conference about a decade ago I listened to a physical preparation coach embellish their role in the success of an athlete (nothing new about that!). Then I watched them walk into the trap being set by another at the dinner table, who then set about challenging why that had had certain technical limitation. At this stage the embellisher didn’t know which hole to crawl into. I was almost on the floor laughing. It was, at least in my opinion, really funny! I got the obligatory ‘no-one likes you email’ a few days later…

Shortly after than I got an email from a young wannabe who sought direction in relation to his first knee reconstruction. I asked him some direct questions, which resulted in an immediate push back, and that was the end of the dialogue. Within 12 months that same person who could not engage in a straight discussion about why they got injured in the first place has work hard on marketing themselves on having a bullet proof solution on how to prevent or rehab knee injuries….

I get a lot of emails (nothing new about that) most asking for guidance. When I give them guidance, I look at their willingness to help themselves. Are they willing to buy the educational material I suggest, or is their interest limited to if they receive ongoing free email mentoring from me. Sometimes I even ask them what action they have taken in relation to the prior actions that I gave them to do to test their true intentions. Sometimes this doesn’t go down too well, like the one writer who suggested I was an arse-hole for suggesting that there was a limit to my desire to provide free email mentoring in the absence of a commitment to take the actions I recommend….

Right or wrong if you speak BS (there a number of bi or multi-linguals in the industry…English…BS…!) I will laugh. Right or wrong if you ask me send me emails asking for my help I will continue to challenge you in your thinking and (I know, very audacious!) expect you to take action to find your own answers also! If you don’t like it, stop BS’ing or don’t send me emails asking for something when you are not willing to take action for yourself, to reflect on your own paradigms!

I keep answering emails in the same I reserve the right to ask you a question also way. And every year (and there’s been a few years since emails entered our lives) there are thousands around the world who seem to really enjoy and benefit from my responses!

Now I ‘ve give heaps of personal examples. I know you have heaps too. The only question is – will you stand true to your path or be buffeted by the actions of others whose motives are at best questionable? Will you be true to yourself, or feel the need to follow the directions given to you indirectly by those who do not necessarily have your best interests at heart?

We all face these decisions, ever day.